Author Archives: Anees Malik


Alibaba Cloud Poised for a Global Leadership Position through Phenomenal Market Share Growth

Alibaba has been spearheading the cloud revolution across Asia and is now a major Cloud Service Provider due to the consistent growth of its business. There is no doubt that Amazon is the biggest provider of cloud services and the gap between AWS and the second largest CSP is considerably large. It would be therefore interesting to assess growth in the market share of Alibaba Cloud and other providers.

Extensive Reach of Alibaba Cloud

There is a substantial growth in the market share of Alibaba CSP division due to its formidable presence in China and a promising beginning in Asian markets that is set to expand in coming months. There is an encouraging trend of revenue growth from Alibaba CSP’s ecommerce ventures and a large array of cloud offerings.

This is reflected in the recent performance of Q1 that witnessed phenomenal growth of 101 percent year on year. Projections by cloud experts have been surpassed by vast margins as the cloud business of Alibaba continues to soar. In terms of quarterly performance, Alibaba has surpassed even AWS if growth over the last year is considered.

It can be safely concluded by looking at the overall performance of Alibaba Cloud, that it has already made a significant mark among Asian countries with a formidable market share at home in China. Cloud Service Provider arm of Alibaba is rapidly spreading across the globe and has secured fourth position as per Synergy report.


Growth Stimulating Factors

There are some important factors which can be attributed to the phenomenal growth in market share of Alibaba that has placed it close to Google in the hierarchy of top five global cloud providers.

Alibaba has been able to control more than fifty percent share of China’s cloud market, which by itself is a great achievement if you consider the vastness of the Chinese cloud market.

In terms of new features and product offerings, Alibaba has enriched its CSP product range with an addition of more than three products in recently concluded quarter. Another factor that has proved to reinforce the market share is steadily growing association with enterprise customers including Cathay Pacific, China National Petroleum Corporation, and Malaysia Digital Economy Corporation to name a few.

So far, Alibaba Cloud has been able to establish its footprint in 18 global location and countries with the recently opened data center facility at Indonesia. This is a major indicator of the growth prospects of Alibaba Cloud. Long term planning and consistent development of new products to empower different product categories such as ecommerce have been instrumental to the current market share of Alibaba Cloud.

Partnering with Telcos

Partnership of Alibaba Cloud with telcos has proved to boost growth of telecom sector with addition of innovative products that can address the growing demand for Internet of Things related technologies.

Telecom companies can leverage the robust cloud infrastructure of Alibaba Cloud to provide their services to millions of customers worldwide. Alibaba Cloud has already entered into partnerships with major telecom service providers to fulfill their demand for a scalable and agile cloud infrastructure.

Association between Alibaba Cloud and telcos has been able to lay a strong foundation for the growth of telecom sector across international markets. Telecom companies and Cloud Hosting Service Providers belong to different industry verticals. These different industries can gain by designing collaborative contracts for mutual advantages including a rapid digital transformation to address future demands.

Alibaba Cloud has been offering its open technology to telecom software companies for development of telecom products that would be relevant to a larger variety of clients from various industries via a SaaS model. It is much easier to integrate new technologies such as Big Data and Artificial Intelligence with help of state of the art cloud computing technology.

Alibaba Cloud is also engaged in helping vertical industries exploit new avenues by leveraging its impressive technology solutions to harness IoT and other advanced technologies for strengthening their current product portfolio.

Justifiable Optimism

Looking at the factors that are responsible to stimulate Alibaba Cloud’s growth, it would not be an exaggeration to expect a massive revenue growth which will exceed sixty percent in the next fiscal. This projection is also based on the strong foundation of current performance and past experience.

Alibaba Cloud has made its presence felt in number of industry verticals including digital infotainment, cloud services, technology sector, and logistics to name a few. It has gained remarkable experience of serving diverse industries at home as well as international markets.

In Conclusion

New and ambitious growth initiatives of Alibaba Cloud are sure to propel it ahead in the race to become one of the top three global cloud hosting service providers. Improvement of product portfolio, partnership with telcos, and expansion of data center footprint across major international locations are some of the factors, which help Alibaba sustain the leadership position in future as well.


Optimization of Multi-cloud Environments for Greater Efficiency and Security

The previous year was a happening year in terms of enterprise cloud adoption because it witnessed an endemic proportion of cloud deployments by almost ninety percent of enterprises on the global scale, although the extent may vary if you happen to dig deeper into every organization.

Challenges of evolving clouds

This has opened up the next level of cloud computing known as Multicloud strategy that promises to implement highly optimized workloads across multiple providers. Multicloud deployments facilitate development of a dynamic platform and it is no wonder that seven out of ten organizations have resolved to embrace the Multicloud strategy before the end of 2019.

The major highlight of a Multicloud approach is the widespread infrastructure of such architecture. The expansive reach of this arrangement and involvement of multiple cloud providers is bound to raise security concern to alarming levels. There is also a significant loss of visibility due to sheer spread of such infrastructure and involvement of multiple cloud providers.

In most of the Multicloud hosting arrangements no integrated view of the entire infrastructure is possible due to multiplicity of interfaces and technology preferences. It may never be possible to ascertain if the policies of your enterprise with regard to cloud security are uniformly followed and seamlessly implemented across cloud providers in the given Multicloud infrastructure.

Ironically, the responsibility of implementing security for hundred percent protection of information in a Multicloud deployment rests with the enterprises in the absence of optimum visibility and assured controls. This calls for a systematic approach by implementing some vital steps as discussed ahead.


Trust your testing policies

Test procedures are the most seriously designed procedures by any enterprise and therefore you need to trust these more than any other procedure. Test procedures of cloud providers have a mass appeal and therefore three is hardly a thought given to specific needs of individual enterprises. Unless one develops and tests workloads that are operating in multiple clouds, there is no guarantee of prevention of a security breach. Moreover, you will also face more serious problems such as non compliance and so forth.

The testing of workloads should be a routine procedure rather than a single occurrence. Consistency of following testing procedures that are developed in-house provides assurance of security as well as compliance. By doing so you will gain a robust confidence as far as your multi-cloud operations are concerned.

Root level monitoring

One of the most vital issues in cloud adoption is the lack of access to cloud data, which at packet level. Usually, the cloud vendors offer visibility into cloud instance matrices and not into the packets as such. This is the common complaint of cloud users who are not able to access or monitoring packet level data.

In addition there is no granularity offered in terms of cloud matrices, leave alone continuous visibility of matrices. Identification and resolution of security or performance related issues may be overwhelming in a cloud hosting environment with absence of tailor-made dashboards that can offer precise view of such issues.

Application of context specific smart policies

In order to achieve appropriate analysis of cloud packet data, one must have in-depth knowledge of the context so that intelligent policies can be designed. You can convert the cloud packet data into actionable information only by knowing whether it is useful or otherwise. This demands feeding of the cloud packet data with respect to relevant compliance, monitoring, and analytics.

Unless you apply intelligent policies, it would be impossible to sort the information provided by cloud packet data. In data center environment, this kind of policy may not be required because anyone can identify source of the particular data. Intelligent and smart practices will enable you to divert the data to appropriate departments. Needless to mention, such policies will result in greater performance and optimum resource allocation.

Uniform application of security policies

There must be a policy to monitor the cloud data from a central perspective in order to gain robust control and monitoring. The enforcement of security policies should run parallel for cloud as well as systems management data, irrespective of the underlying platforms.

This will facilitate enterprises to gain seamless control over security in addition to uniform and consistent application of all workloads that include cloud native as well as multi-cloud platforms.


Dawn of the new cloud era is already upon us since a great number of enterprises are adopting Multicloud infrastructures that are seamlessly optimized. This has paved way for a robust ability to easily shift workloads across different cloud providers for a highly optimized experience.

Implementation of a seamlessly visible packet-level networking should be the highlight of private networks in order to resolve security related issues that continue to hamper multi-cloud adoption. By achieving seamless availability of packet data, one can easily allocate workloads without loss of monitoring, security, and confidence.

For more info, you can visit:

How Secure is Cloud Hosting?

3d renderer illustration. 3d File storage in cloud. Cloud computing concept on white bakcground

Exciting Attributes of Cloud Backup Solutions

Traditional data backup systems are rapidly being replaced by smarter and more flexible web based applications such as cloud backup. These applications can be availed as either web-native storage solutions or can be procured from cloud service providers in the form of SaaS.

Importance of simplicity in backup application

Since any cloud oriented application is basically designed to offer freedom to operate from any place or device, users are able to enjoy simplicity in day to day operations. Cloud native backup applications are boon to organizations that operate multiple divisions from diverse locations.

Similarly, if an enterprise has to serve its associates, clients, consultants, and employees who operate from diverse locations, then cloud backup is the only alternative to on-premise backup solutions. By deploying cloud native backup applications across a large number of computers, any organization can facilitate its dispersed users to gain access to important data as and when required.

Another aspect of an ideal cloud backup application is its lightweight features that allow seamless backup operations. What’s more, the economy factor makes it an ideal backup resource to be used even by members of dispersed families. These lightweight applications are designed to let an enterprise handle user accounts and also enable users manage these on their own.

Cloud based data backup is also an ideal resource to maintain business critical information even if the staff member who was in charge, chooses to leave the organization. You can instantly access the vital information after exit of an employee.

cloud backup

Highly reliable and efficient solution

Thanks to the advanced security systems that are powered by technologies including encryption, server virtualization, application based protection, and disk native backup, users of cloud backup solutions can enjoy a highly efficient and dependable data backup resource.

Add to this round the clock monitoring, proactive reporting, and professional management that is offered by SAS 70 data center facilities. Service providers of ideal cloud backup services shoulder the responsibility of regular updates, patching, and adoption of new technologies to help users focus on their core business activities.

Designed to empower small enterprises

Small sized companies leverage tape based backups that can lead to loss of critical time in the period of crisis because these involve physical movement of tapes from different locations. In contrast, a cloud backup helps save the precious time since it is always accessible from any location.

Tapes are vulnerable to physical damage, leading to loss of mission critical information. Thanks to the highly secured data centers that house cloud data backup files, you can be assured of safety and security of the backed up data.

If you are concerned about increasing your data backup footprint and the obvious costs that are usually associated with procurement of hardware, then cloud based backup applications are right for you. There is no need to purchase expensive hardware, thanks to impressive scalability of cloud data backup services.

Moreover, the consumption based billing model helps users reduce the hassles of provisioning and procuring related issues. The unique billing model is also ideal for organizations on a fast track of growth.

Every enterprise has a humble beginning and cloud backup empowers such companies by providing easy access to state of the art technologies that are cost efficient and convenient. Cloud hosting is ideal for enabling backup of small as well large data sets.

Small companies are benefitted from lighter footprint of cloud backup solutions that are built to use bare minimum resources of the clients’ systems. Secondly, the cloud backup applications do not impact performance of other applications that may be running on your computers.

Vital points to consider

You need to understand that overall capacity of your data transfer workloads is directly impacted by the availability of bandwidth. Therefore, while planning a backup transfer strategy of your enterprise this factor must be considered.

Before choosing a vendor for cloud backup, one must understand all important specifications as well as the terms for planning exit. The exit policy of cloud backup service providers should clearly provide information regarding data extraction, pre-withdrawal fees and so forth.

The overall control on accomplishment of backup may not be within the scope of service providers due to issues including bandwidth availability, security factors, and the volume of data to be transferred. This will seriously impact the scope of Service Level Agreements. These factors are commonly associated with poor compliance of SLAs.

Categorization of vendors

Choice of a cloud backup vendor is driven by specific requirements of user organizations. Thankfully, we can categorize the vendors in terms of specific backup objectives of a particular enterprise. For large multi-divisional companies, a proposed backup service must provide SaaS capability for its backup solution. This can cover all important aspects of the organization such as servers, applications, desktops and other internet enabled devices.

In conclusion

Thanks to the amazing technological strides in the field of backup and cloud computing, client organizations are able to leverage a wide spectrum of cloud backup services that are designed to support accessibility, availability, and simplicity.

For more information:

Key Benefits of Cloud BackUp


Steps You Must Take to Move to the Cloud from a Colocation Environment

There is no denying the fact that large numbers of businesses which own infrastructure for hosting purposes are making a move to the cloud. They are eager to choose a cloud solution in exchange for a monthly fee. The key reasons behind this move from on-site or colocation hosting settings to the cloud seem to be legal, performance-related or security factors. So, the basic idea is to cut down on the operational costs and also get more time for focusing on core business activities.   Businesses which are moving to the cloud typically retain racks in their offices or have their infrastructures in data centers where they lease rack spaces. However, in both these types of situations, one can move the infrastructure to the cloud even if it must be shifted from a data center or an office to a new data center.

What are the things you need for a successful transition from colocation hosting to a cloud?

To start with, you will need to have a really strong case to justify this migration to the cloud. It is not enough to only take into consideration the capital costs, colocation hosting costs or data traffic costs. To have a comprehensive business plan, you must consider multiple aspects:

• You need to take into account the total costs for buying the hardware and equipments.

• You must also consider the support costs for the technical support your hardware vendor will give you.

• You will also need to spend for maintaining spare equipments which mean you must have extra equipment for all networking hardware. Else, you should sign up for a costly contract with your hardware vendors to ensure rapid replacement for any malfunctioning components.

• You must also consider license costs for software.

• Finally, you have to consider the expenses of maintaining staff that will monitor and look after the equipments. In case you manage the platform by yourself, you must have a round-the-clock team which is ready to assist you whenever there is an emergency. You will also have to include the costs of training such staff about different hosting technologies.

When you have all these different costs in hand you must compare these to monthly cloud hosting fees. You should typically consider a three-year period because a longer write-off period means you are actually trying to use outdated hardware to get maximum security and reliability. You can then compare these aforementioned costs with monthly fees which take into account all such costs and even extra one-time fees. The additional fees can be customer-specific like changing ERP systems to make them compatible in private clouds or buying new monitoring tools etc. It may also include migration costs to the new private cloud. Understanding these costs is more of a challenging task.

When you need to move specific services to other data centers you will have to consider two different ways to do it:

– You may virtualize all the servers and then move these one by one to a private cloud. You may have to change the IP addresses and this may turn out to be problematic. The problem here is that the write-off period for the current hardware may not expire simultaneously. So, you will need to either extend the support agreements which you have on some outdated hardware or write-off some other hardware faster.

– Another alternative that can help you eliminate this problem is to shift the complete infrastructure to a new data center. This is a huge change and you may get it done within a couple of days. Some data centers will even let you connect the existing colocation racks to the new private clouds. So, here the transition from the colocation environment to a cloud environment is not rushed and you may even get to retain the existing IP address.

These considerations reveal that any successful shift from one infrastructure to another is not going to take place hurriedly. The process should involve elaborate planning and preparation. It has become quite clear that the cloud solution is here to stay and that is has “won”. Cloud hosting is affordable and scalable; it lets businesses look after their business matters instead of focusing on maintaining their IT infrastructure. Colocation is at best an interim solution for businesses. it lets you rent spaces which is less than handling an entire data center but which will still give you access control and you get to keep your own hardware. When you are not obsesses about outfitting your data center you can choose the private cloud. Here, the host gives the hardware. So, it offers the best features of both worlds, between locked-down access to resources and dedicated resources, between colocation and multi-tenant cloud solutions.

Dedicated server hosting

Understanding Dedicated Features of Dedicated Server Hosting

Setting up a large infrastructure for supporting sensitive and resource intensive website operation a mid sized or large organization can be an overwhelming task. The infrastructure must be well equipped with a voluminous storage capacity and unrestricted bandwidth availability for seamless online activities of website.

Majority of startup companies need to struggle while looking for options for hosting their new web ventures. This is more prominently experienced by organizations with significantly greater security and storage needs. It is for the same reason why the option of third party hosting is sought after by these enterprises.

The most ideal hosting plan offered to the mid and large sized organizations is found to be a dedicated server hosting plan, due to its remarkable controls and resources. Majority of the clients of dedicated hosting prefer to go for fully managed dedicated server hosting due to its useful attributes.

Managed dedicated server hosting is a perfect way to ensure excellent uptime without wasting time of in-house IT talent on executing run of the mill assignments such as maintenance and monitoring. Moreover, in-house management of server infrastructure is governed by prohibitive costs and is an extremely time consuming affair.

By adopting dedicated server hosting plans, your organization can look forward to saving valuable man-hours which can be channelized to accomplish more productive tasks and development projects.

Dedicated to reliability

It is observed that majority of enterprises that choose web hosting plans for dedicated server hosting do so for assured reliability. Fully managed dedicated server is backed by professional technical teams for enterprise grade website management for excellent online availability. All websites with sound hosting support of dedicated servers are sure to outperform their competition that has to struggle with limited resources offered by shared or VPS hosting.

Dedicated to scalability

Every business dreams to grow bigger in terms of revenue, customer base, and number of visitors to its website. Unless you have a resource rich website, it is difficult to cope up with traffic growth with frequent spikes due to marketing campaigns and seasonal factors. This can only be achieved by selecting a dedicated server hosting plan. No matter what types of applications you need to run on the websites, a dedicated server has you covered. Similarly, your website is always assured of premium bandwidth support.

Dedicated to security

This is the most attractive attribute of dedicated hosting. In fact, almost all mission critical websites are hosted on dedicated servers that guarantee unparalleled security. Users are free to install individual security software such as anti-malware programs or firewalls. Dedicated servers enable unlimited administrative access for installation of such applications. It also facilitates easy updates and security patching for seamless protection and prevents any unauthorized intrusion that could prove to be harmful to the website’s vital data.

Dedicated to tasks

In addition to providing a guarantee that all mission sensitive business operations are executed without any hassles, dedicated servers also help install as well as configure important software programs that further support these functions of businesses. Since a dedicated server can be programmed to focus on a specific task, you need not be concerned about any downtime or lag of business processes.

Secondly, the maintenance costs of dedicated servers are considerably on a lower side in contrast to a Virtual Private Server or a shared server hosting environment. Thanks to the highly qualified team of dedicated software professionals, your dedicated server is maintained for its flawless performance without any downtime even during the maintenance activities. Leading providers of dedicated hosting in India are reputed for offering useful services of anti-spam filters, caching software, and unique IP addresses for seamless business operations.

Dedicated to flexibility

The level of operational flexibility offered by a dedicated server cannot be matched with any other type of hosting plan. There is no need to support your server operations by installing specific applications that are necessary in a shared hosting ecosystem.

Since a dedicated server is not required to share resources with any other website than yours, you have unlimited flexibility of using its entire resources for installing and running applications of your choice. Users of dedicated server hosting are free to support their unique operations by installing operating systems of their choice such as Linux or Windows operating system.

Most of the businesses that prefer dedicated server hosting experience elevated website performance without any latency and other critical issues that may impact user-experience. The wide spectrum of resources offered to users by dedicated servers can be attributed to the seamless website performance even during the period of traffic spikes.

In conclusion

Dedicated server hosting is regarded as the most feature-rich hosting category for resource intensive websites. No wonder, websites of educational and financial institutions such as banks or government and healthcare websites are found to be supported by dedicated hosting. Its unlimited administrative controls, operational flexibility, and scalability are some of the most attractive features for businesses that are on the fast track of growth.

Availability Dedicated Servers

Top 5 High Availability Dedicated Servers

High availability dedicated servers refer to highly powerful computers that enjoy high-speed web connectivity. These will also be typically housed within state-of-the-art data centers. Being advanced systems they are supported by redundant power connections, RAID disk towers, effective backup provisions etc so that clients get maximum reliability and a high uptime. When you have high-availability dedicated servers, you are not likely to experience any one point of failure.

The high-availability dedicated servers can be customized as these are scalable. So, you can configure them to cater to your own unique business interests. You can adjust the server settings so that critical applications never malfunction and remain available always. For businesses, these types of dedicated servers are found to be indispensable because even a few instances of downtime can be disastrous for any online venture. Besides huge revenue losses, companies are likely to experience a loss of face and their credibility gets damaged when there are frequent downtimes. If your buyers cannot access your site because of latency problems, they will navigate to other sites and the business ends up losing profits, time and buyer confidence. The results are even more disastrous at the time of peak seasons. So, the only way to avoid such instances of revenue losses for businesses is to choose high-availability servers. These systems will work on the basis on a complex set-up of software and hardware where each component is capable of functioning on its own.

This will ensure that even if there is a glitch in any one component, the entire system will never collapse. Here are 5 high availability dedicated servers for businesses:

1. The ultra-high performance servers refer to the high-end dedicated servers having very high computing strength. These have been designed to get superior site performance and therefore are best suited for enterprise-level workloads. These servers will typically comprise of the latest dual Intel Xeon E5 or E3 series processors, 64GB-256 GB RAM redundant power connections, cooling units, 8-24 TB SATA II HDD, and offsite backups. In case additional power is required, it is possible to upgrade the capacity.

2. Load balancing dedicated servers are another type of high-availability servers. These will ensure that the incoming traffic is evenly and effectively distributed amongst many servers without any instances of disruptions. The load balancer is the software which is designed to offer the load balancing advantage. This load balancer is responsible for directing user requests to different servers. So, it will ensure that requests get fulfilled in such a manner which guarantees the highest speed and proper capacity usage of all the servers. In short, no server remains underutilized or over-utilized. So, every time buyers visit a website, they get connected to load balancers first and these route them to the servers. When any of the servers malfunction, this software ensures that the traffic gets re-routed to other active servers on standby. When there is more traffic, you are free to add new servers too.

3. A scalable private cloud refers to a cloud computing model where you can enjoy self-service, elasticity and a high degree of scalability. A private cloud is scalable because you can get resources you need when you need these. So, you are free to upgrade your storage area or memory or processing power at any time. Moreover, the private cloud is also highly secure making it perfect for large companies. You are free to customize storage and networking to cater to your specific business needs. Data gets stored in dedicated servers which can be accessed by you alone. When you have the servers on-site, there is an internal staff to monitor them; when the servers are housed in data centers, there are experts to monitor these. Besides, the private cloud offers the highest levels of redundancy so that you do not need to buy additional hardware when traffic peaks. You enjoy better control over both the infrastructure and data as your business gets access to the server resources exclusively.

4. Fail over refers to the power to switch to standby servers and networks when the main network or server fails for some reason. This may be due to maintenance reasons and workloads will be automatically shifted to secondary networks. However, the fail over needs to be smooth so that users do not even get to know about it. So, this is a perfect solution for businesses to prevent downtime at any cost. Automatic fail overs are easy to install. There are primary and secondary servers, both with the same data. A third server monitors the main server so that when there is a problem, it updates DNS records for the site and ensures that traffic gets re-routed to the standby server.

5. High availability clusters refers to a server group which can support server applications so that there is least downtime whenever any server fails because of overloading. The most widely prevalent clusters are active-passive and active-active. The first has dual nodes but not all are active at the same time. The secondary stays passive and this type is suited for failover clusters environments. The latter has dual active nodes and is best suited for true load balancing. This solution ensures that even if any server in a cluster tends to go offline, services will get migrated to the active host. The faster the server can be restored online; the faster your business recovers.

Can VPS Hosting Handle Internet Marketing?

Can VPS Hosting Handle Internet Marketing?

VPS or Virtual private Server is a useful hosting solution for handling internet marketing in an effective manner. Most small to medium sized businesses like this hosting plan because of the simple fact that they get dedicated hosting like environment but at fraction of the cost. It has been found to be the most cost effective solution for handling online marketing. Some of the devices that can be run seamlessly by the Virtual Private Server hosting services include Mass Planner, Scrape box, Vagex, Hitleap, Money Robot Submitter, Senuke, Xrumer, Bulk Video Uploader, GSA Search Engine Ranker, and many more. There are two kinds of VPSs available. While one is Linux based one, the other is Windows based. In this section, mainly Windows VPS hosting will be discussed.

Windows VPS Hosting – What is the key to success?

If you want to get a hold on your internet marketing then the first the Windows VPS hosting that can help in the end. When compared with dedicated hosting solution, VPS costs just a fraction of cost. In fact, this virtualised server is less demanding too. Best of this VPS is that it is readily recognised for two things – solidness as well as usability.

For getting a steady establishment, VPS will help a lot. This is because of the fact that it comes with dedicated assets including devoted pace of processor, HDD, RAM, and speed of transfer. A business entity can also tweak as well as observe site or even can delegate assignments to the supplier of online hosting.

How to use Windows VPS Hosting for improving Internet Marketing Experience?

There are many ways through which Windows VPS can be used and it can be used just like your own personal computer. Whether it is the SEO Tools or various kinds of programming projects you can run them too. There will be many such cases where you would require to set up web server for having sites and that can be done with the help of Windows Virtual private Server. While on one hand you can not only have more power of adaptability but also most prominent components. There are few important programs that you can use with extreme speed and it is possible only with the use of the virtual private server. This provides you more time in hands.

It doesn’t matter whether the power or web is down or not, the virtual products keep on running. This is guaranteed by Windows VPS. It also ensures that the website runs lot faster and at the same time loads much faster, thereby giving users a better experience at your site. The same is true for faster loading of the application. The VPS provides the owner with series of messages, which ensures that correspondence remains flowing smoothly and thereby the business functions smoothly.

Why is Virtual Private Server so Important for Internet Marketing Strategy?

VPS hosting services have become very important for entrepreneur because of the smooth functioning of the dedicated-like server that is available at a price that is very less. With the use of this hosting solution you are able to use the business assets in the most ideal manner. When VPS is used for internet marketing, there are many advantages associated and they are –

• Stability & Reliability
When it comes to VPS, there are two very important benefits associated with internet marketing and they are enhanced stability and at the same time more reliability. This can be understood by comparing VPS with that of shared hosting. In a shared server, thousands of users are cramming together, thereby sharing each other’s space, bandwidth, and hosting resources. This not only hampers the stability of server usage but the reliability also gets diminished.

If there is a spike in traffic of a certain website in a shared server then the impact can be felt by other users in that shared server. You will never know as a business person whether you are sharing the hosting space with a 12 year old programmer whose over-usage can crash the server anytime. In such a situation, reliability as well as stability of use both goes downhill in a shared hosting solution. This is where importance of VPS can be felt.

• More Control
When you are choosing a VPS package, you are essentially getting root access. Hence, installing a customised software package is not at all a problem here. The control you get in a VPS is much superior to that of a shared server.

• Easy Scalability
If your website gets lots of traffic and at the same time lots of variation in that then VPS hosting is the most suitable solution for you. This is because of the fact that you can scale up or scale down the resources as per the needs. Scaling up or scaling down of resources can be done without any kind of technical issues or any downtime.

These are some of the most important reasons other than the cost factor for which an organisation should choose VPS hosting for smooth and seamless internet marketing strategy.

How Windows VPS Helps Internet Marketing

How Windows VPS Helps Internet Marketing

Internet marketing is one of the most effective and popular ways of earning money without stepping outside your homes. At the same time, you will need to invest a lot of time and energy in choosing the right kind of hosting solution for your project so that your time is not wasted. Many individuals turn to traditional web servers to get started but when the site begins to expand, they may upgrade to virtual private servers. When you choose Windows VPS plans, you are likely to enjoy many attractive features and a higher degree of flexibility.

What factors make Windows VPS ideal for internet marketing?

• The main advantage of choosing Windows VPS solutions for internet marketing is its usability and reliability. Windows operating system is also found to be cost-effective and far less demanding as far as supervising the OS is concerned. Users are given dedicated assets like RAM and processing power or CPU, disk space and bandwidth. So, VPS hosting services in India offer client enterprises with a stable and robust infrastructure.

• With Windows VPS plans, users can also hope to tweak server settings to suit their interests. You can use this virtual server just like you can use your own computer at home. You are given the freedom to run different types of SEO tools. Using these servers you can run multiple programs at high speeds which will help save time. Windows VPS plans also guarantee that work progresses and the virtual products continue to run, even if the power goes down.

• With Windows VPS, your website can run faster and the applications can be loaded all at once. You will be given unlimited messages that guaranteeing that correspondence are seamless; so guests are also satisfied and this translates into more business opportunities for you.

• Windows VPS also offers specialized equipments which are needed for running websites and there are committed experts to resolve and troubleshoot technical problems, if and when they arise.

• The main idea behind internet marketing success is convenience. You should be able to earn money working from home and still have time for other things. So, when you choose to use VPS plans, your work is made even easier. You are free to leave the software running for an entire day even in your absence. Automation is what works for you and the server can carry out all tasks for you. The servers will ensure that the work is never disrupted and the software runs, even in case of outages or if the web crashes.

• Unlike solutions provided by the cloud vendors where you will not really have control over the virtual servers, here you can customize the server to suit your requirements. You can change everything, right from your IP address to RAM depending on your budget. You will be granted complete access to the server and you may have many users; you may also install an OS of your choice and reset passwords if you like.

• Like all other activities which take place online, internet marketing tools are vulnerable to hacking attempts or spam. So, you will need a dedicated team of experts who will install malware and effective firewalls to secure data. Emails have to be secured through passwords and the security must be tested by teams working round-the-clock. There should also be provisions for daily backups to ensure that you can access past data if you need to.

• Like other cloud hosting servers where it is possible to access data from anywhere in the world as long as you have the correct IP address, in case of Windows VPS too, you will enjoy the added advantage of availability in as many as 14 countries. So, you are expected to get access from almost anywhere on the globe and you can connect from Android or Mac or Chrome browsers.

• Although Windows VPS appears to be slightly costly when you have just entered the world of internet marketing, very soon you will see that its features outweigh the costs.

To conclude, Windows VPS is found to be ideally suited for promoting internet marketing. As all successful online ventures, you will need resources and high-end features to enjoy best results. The website is what drives your business in internet marketing, and therefore it should perform well and must appear impressive at the same time. For this reason, Windows VPS is the best choice as it allows your site to run faster and loads all applications at the same time. It provides for unlimited email services to make sure communication is seamless. All these factors ensure high user satisfaction and bring you good business revenues. Apart from everything else, it is easy to use Windows VPS, even on your own desktop. You can rely on their customer support teams to walk you through the process and you can also consult their video tutorials.


Interesting Topic :


Key Data Center Attributes that are Capable of Evolving Businesses

Key Data Center Attributes that are Capable of Evolving Businesses

Demand for more efficient and scalable data processing resources has been exponentially growing and businesses are faced with challenges of keeping pace with diverse and more distributed workloads by adopting complex technologies. This is particularly true in case of organizations that are expanding their footprint across wider geographical locations.

Efficient workload distribution

It is found that all types and sizes of enterprises are in need of more efficient ways for distribution and control of data. It is not surprising that most of the enterprises are moving their workloads to cloud and also looking for more intensive solutions fir catering to their critical demands. In short, there is a growing need for adapting to cutting edge technologies that can satisfy complex demands.

Optimization of data distribution by building innovative architectures and highly efficient content distribution networks is the need of the hour. This also reflects in projected demand for content distribution solution that is posed to reach more than $15 Billion by 2020.

The growth in demand for CMS solutions implies that more and more enterprises from small and medium sectors have understood the importance of controlling as well as enhancing distribution of workloads across wider geographies. If you are able to find a right data center resource, then you can expect to grow your business and in case you are fortunate enough to partner with one of the best data center providers then you can definitely take your business to the next level. Ability to carry and deliver the data to the edge is a new mantra for choosing the right data center partner.

Remote distribution of data

The best approach to work with a data center provider is by way of creating SLAs that are focused at boosting your business growth and website availability. The business can grow by keeping the pace with current market trends if SLAs are designed to support business growth and to ensure efficient coverage of visitors across targeted geographies.

Agility and availability of data across desired locations can be achieved by making sure that the following resources are made available by the chosen provider of data center services.

State of the art interconnects

Integration with multiple providers of cloud solutions is an inherent ability of reputed data center services. These providers also offer array of Ethernet services and interconnects. In fact, several established providers including Rackspace, Azure, Amazon, and Internap have already integrated cloud CDN solutions with their hosting plans.

CDN services can also be leveraged from telcos such as AT&T, Verizon, NTT and Telefonica to name a few. If you wish to build your on-site CDN platform, then you need to get associated with CloudFlare, Aryaka, or OnApp to name just a few.

Whatever the approach you choose, the data center provider must be capable of working with you for achieving efficient yet economical dispersion of data that can be seamlessly cached. CDNs are much more than simple resources to transfer data across remotely located users. Your data center provider can help you explore wide range of benefits available with cutting edge CDN solutions.

You will not face any difficulty while identifying an efficient data center provider with state of the art CDN facilities. In fact, there are several service providers including Amazon CloudFront that have established their presence across continents such as Asia, Europe, and so forth.

These services are designed to cover five continents with as many as fifty-five edge locations. However, while procuring CDN services, one must make retain controls on the data that flows in or flows out. In most of the instances, local CDN management may be sufficient otherwise you can leverage REST APIs or similar methods for simplified management of CDNs. If you are using PHP, Java, or Ruby, then you will also be able to use robust management tools provided by open source code.

Optimized data distribution

Intensely distributed data workloads cannot be managed by providers with facility of only few CDN locations. You need to consider an efficient data distribution resource that is also affordable. Primary role of a CDN solution is to empower business owners and offer an excellent user experience.

You should also select the provider by understanding the nature of data that is going to be distributed. Some providers such as Yotta are specifically equipped for optimizing mobile as well as web services, while Aryaka focuses on facilitating robust solutions for optimization of WAN to boost distribution and delivery of data.

Need for efficient data centers

Data centers are mission critical resources for facilitating vital applications business tools, and user environments. Since data processing and storage requirements are poised for exponential growth, data centers will be required to deliver efficiency and economy while catering to client needs. Data center facilities will have to act as bridges between cloud services and enterprise infrastructure.

Hybrid Cloud

The Leading Predictions Of Which Way The IT Technology Will Move In 2017

With every passing year, the world is becoming a better place to live in and that’s an opinion that’s unanimous across the globe. A major share of the credit for an improving world has to be given to technology. IT or Information Technology is leading the charge and the trend is expected to continue in 2017 as well.

In 2016, we saw major developments in the field of IT. Experts prefer IT to take the world to greater heights of development in the year 2017. These are the top 5 predictions for the IT industry in 2017.

FaaS Is The New SaaS:

FaaS or Functions as a Service is expected to be one of the big ticket developments in the IT industry this year. Customers can use this cloud computing technology to create and manage applications are run them smoothly without having to bother about backend infrastructure management. IT professionals can use the FaaS technology to develop more efficient programs that come without the conventional drawbacks and barriers. FaaS can be expected to help developers run nearly any type of application without having to worry about infrastructure administration.

Using Blockchain – Making The Right Decision

Bitcoin is the first example of peer-to-peer ledger technology also known as blockchain technology. While financial institutions have been impressed by this development, the further development of this technology will delight other industries too as it can make the complex task of data management and security simple and hassle-free. With blockchain, the integrity of your data is assured. While arriving at a consensus on a common protocol is a major hindrance, this problem is expected to be resolved in 2017. Data management issues can now be solved more effectively with block chain technology.

Cases of Data Breaches Can Drop Dramatically

Data breaches continue to happen even as newer technologies have been introduced to fortify this specific area of IT over the last few years. Even major business conglomerates and large business houses have fallen victim to data loss despite using the latest technology available for data protection. In 2017 too, data protection will be under sharp focus. Experts are not sure if there will be a foolproof system in place in 2017 but businesses can take a calculated risk by separating critical and general data. The loss of the latter will not cause any major harm to businesses. Remember, advances in the area of automation works to the benefit of hackers and rogue elements too. Network breach can now happen at a much faster pace in 2017. A practical approach to the problem is needed.

Better Adaption To Changing IT Technologies

Many IT experts are of the opinion that 2017, education and certification in the IT arena will take center stage yet again. Administrators will have to learn how to work with developing technologies in newer IT environments such as hybrid cloud. IT professionals with the capability to learn and grasp newer and more complex technology and skills faster are likely to be more successful in 2017 than those resting on past laurels. There will be pressure on IT professionals to specialize in the new and unlearn the old so that they can have a holistic understanding of the general developments in the area of newer IT technologies.

Hybrid IT – The Idea Is Here To Stay

Most organizations are now rooting for hybrid IT because they believe this will be the driving force of the future. The core IT technology is now leaning heavily towards hybrid IT and there is a definite and visible tilt towards this concept among leading and emerging companies and professionals. Experts are of the opinion that in 2017, hybrid IT will gain further ground to be the center of everything that’s IT and going by developments that have happened in 2016, this could well be true. Specific solutions that are influenced by hybrid IT is expected to be adapted by most IT businesses in 2017. At the same time, experts aver that when it comes to VDI or virtual desktop infrastructure, the cloud could serve interests of organizations better. Cloud IT comes with the elasticity and flexibility that organizations require for better management of their IT environment.

By moving all their workload to the cloud, companies can enjoy a host of benefits that can prove crucial for improving efficiency in the longer run. It can relieve the pressure on IT professionals to control and manage the infrastructure. They can use their time and energies to focus better on other key aspects of the project.

Going ahead of 2017, it will become imperative for IT departments to make use of cloud technology to ensure that decisions are made faster and more accurately in critical areas of business. The changes will happen gradually as there is still a slight tentativeness among small and growing businesses to put everything on the cloud unless they are fully assured about the security aspects.

Tips For Getting The Best From The Cloud And Make Smart Savings Too

Tips For Getting The Best From The Cloud And Make Smart Savings Too

Question that were commonly asked by IT departments of organizations about IT readiness in the past are not relevant anymore in today’s situation as a vast array of cloud solutions are now available. These IT options are designed to satisfy almost all types of work load requirements in any type of organization. Also, they offer a much enhanced level of data protection and security than what conventional data centers offer.

Moving to the cloud is not only about saving cost as many think rather erroneously. With diligence, detailed planning and efficient management, the cost of operations can be kept under control in any cloud-based environment say many experts. It must be also noted that a rental model works better than on-premise cloud model in most cases. This might seem to be in sharp contrast to the common notion that agility is the biggest driving force when it comes to cloud technology. The cloud has the ability to respond to new business needs with ease than any other technology.

It is not uncommon to find some organizations make the transition into the cloud without identifying their real long term objectives. It is important to know what kind of governance of various stages of cloud usage is needed to achieve cost-effective operation while keeping operations in control. Companies that make use of the best automation strategies and policies can expect to get the best outcome from their move to the cloud. However, decisions related to automation must be done after careful consideration of all aspects.

The Horses For Courses Approach:

While making hosting decisions and deciding whether to go for the cloud, it is important to understand whether the infrastructure chosen meets your workload demands. A critical analysis of the capacities and demands situation will prevent future disappointments and help you get the best value for your money. This is where choosing the right cloud hosting service assumes critical importance. Over the past few years, the cloud has evolved to a significant extent. If you have the finances, you can buy any type of technology you want for your business.

Are You Paying The Right Price:

Getting the right technology at the best possible price is what you should be aiming for but it is easier said than done. It is not hard to come across companies who have turned to cloud-based applications but at a hefty price. Many have discovered to their horror that they are having to pay bills twice or even thrice the value of what they expected. It is important to note that cloud based services does not come cheap – at least not all of them. Hire a cloud expert to guide you on which cloud applications to choose in a cost effective manner. Some of the ways of doing this are:

Getting the Sizing Right:

Many organizations do not get this right despite detailed planning. Poor planning can cause you heavily as you will have to a hefty price. Be diligent and know exactly what you would be paying for a specific service and whether that cost outgoing will cover your returns adequately.

Proper Execution:

You may get the sizing bang on target but that will be of little help if your application is running on an incompatible infrastructure. Optimum utilization of resources and a pay plan that allows you to pay only for the resources actually used indicates proper execution of the technology. A recent survey has clearly shown how many organizations fail to follow this simple execution principle and end up spending lots more than what is needed.

Planning Demand and Supply

Top cloud vendors are now offering users the option of purchasing reserved instances or bare-metal servers. You can enjoy lower housing costs if you can identify your needs in advance and accurately. You will have to commit to a specific level of usage and then live up to that commitment. This involves understanding the existing slew of applications available and your workload patterns. This can help in freezing the level of demand that your operations will utilize for a specific time frame. You will be able to strike a profitable deal from service providers if you can plan your demand fairly accurately and in advance.

Cloud hosting is going to catch up in a big way with more and more companies joining the cloud bandwagon. However, it would be foolhardy to imagine that making a transition to the cloud is the magical solution to all your operational problems. You must be able to find a scientific way of managing decisions related to cloud hosting. This is critical for ensuring that all the services you run on the cloud is smoothly and efficiently managed and the data involved in such operations remains fully protected and secure. You must find ways of deploying new applications quickly and also in a cost effective manner.

Colocation Server

Which is more Cost-Effective: In-House Servers or Colocation?

The debate on whether outsourcing your data center is a more cost-effective option than maintaining a private data center is very relevant and deserves to be addressed. For the smaller businesses, maintaining their own data centers may turn out to be a very costly proposition. They prefer to shift their servers to someone else’s rack space while the larger businesses can afford to build and maintain their own private data center. When you choose colocation, it is like choosing an all-inclusive plan where the provider will offer you the hardware and equipments, network connectivity, bandwidth, cooling and air-conditioning systems, security and support.

Finding out whether colocation or an in-house data center is a better option:

• As far as connectivity costs are concerned, you will realize that the reputed colocation hosting providers have data centers which are carrier-neutral. This means that network connectivity will never fail. The smaller businesses typically must sign up with one carrier, regardless of what the charges are. You may however require higher data transfer speeds but there are providers which may not be able to guarantee high bandwidth. To avoid bottlenecks from occurring you will find that colocation is a better option because a residential connection will not suffice in such cases.

• You will need rack space for your servers and enough storage area for the hardware. You will also need uninterruptible power supply backed up by very powerful generators to take care of outages. Businesses will also need other arrangements like battery backup for their routers and switches so as to avoid downtimes. When you maintain an in-house data center, you will need climate controlled environments. This can be guaranteed through various air-conditioning systems which have to stay independent so that they do not get affected when there is a shutdown. Moreover, these units should be situated far away from possible leaks and condensation. This amounts to high maintenance costs when you are planning on owning a private data center.

• As far as security goes, in-house servers are usually kept in climate controlled locked rooms which can be accessed by only a handful of people. Ideally, there should be multiple security layers for protection of sensitive client data through alarm systems, CCTV cameras, on-site surveillance and biometric scanners. Besides physical security, you will need robust arrangements for virtual security. For this, you need effective firewalls to safeguard the network from cyber attacks and hacking attempts. The numbers of DDoS attacks each day is constantly on the rise and this amounts to huge losses in revenues. A colocation provider can take care of security arrangements for you by introducing many security layers for proper data protection against possible breaches. There are measures like 24×7 CCTV monitoring, bulletproof mantraps, physical fencing with dual-factor authentication etc. When a business must conform to HIPAA rules, such security measures can ensure smooth compliance.

• Colocation is also cost-effective compared to in-house servers because it allows businesses to scale up and down their resources according to demands. You can easily adjust the amount of bandwidth or server space you need and pay only for what you are using. So, you do not have to spend a fortune of building new facilities.

• When you have an off-site data center, your data is protected even if there is an outage. This means that there will not be any downtimes and no data loss as a result. The co-located equipments will continue to run because of the colocation provider’s redundant network connectivity and redundant power supplies.

• Colocation appears to be a far better choice for saving costs because it gives businesses a predictable model for their operational costs. It can lower management costs and guarantee higher stability. Colocation will do away with upfront costs which are needed to build any new facility. When you have your own data center, it is necessary to keep pace with advanced technologies for enhanced site performance. Besides, businesses will also need to spend for backup generators, UPS or uninterruptible power supplies, network connections etc which can now be handled by the colocation hosting provider. This cost savings helps businesses to allocate these funds in other areas while their servers are maintained in a state-of-the-art secure facility.

• Finally, with expert assistance, troubleshooting of server related problems becomes easier and faster. The colocation host will provide remote technical supports for the operating systems, hardware, network equipments etc and your in-house IT teams can then concentrate on other tasks for development of the business. They will not have to worry about the day-to-day maintenance of the servers.

These arguments suggest that colocation is perhaps a better choice for the small and medium sized businesses which do not have the funds to maintain a private data center. For them, it is economical to spend money on buying colocation hosting solutions.

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