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Multi Cloud Hosting

Making ERP Fit for Multi Cloud World

When you use two or more than two cloud computing models, you are said to be using a multi cloud strategy. Multiple cloud deployment earlier referred to the running of various kinds of software like IaaS, SaaS and PaaS but now it refers to mix of public IaaS like Azure and AWS. With Enterprise Resource Planning or ERP technologies growing more complex by the day, IT executives are expected to have the flexibility to run applications only where they are needed. This has led to the emergence of multi cloud environments. IT leaders are therefore able to select hosting environments depending on factors like operational efficiency, cost and convenience. According to reports by Gartner, the multi-cloud strategy is all set to engulf about 70% businesses by the end of the next year. Multi clouds have the power to run key business applications that need interactions with hybrid architectures.

Many businesses have started to modernize their ERP frameworks to adapt to the newly evolving technologies. To get this right, it is very important to realize that proper planning alone will guarantee a successful result. No matter whether you run the Oracle or AWS or SAP, every application is needed and you cannot afford to experience downtimes when you shift these to the cloud. So, before you choose a multi-cloud approach, your job is to plan ahead, assess where the applications should ideally reside. The best part about choosing a multi-cloud strategy is that it will let every application reside on the platform is it suited for. So, your task will be to analyze the strengths of each platform and then decide which applications will run best on it. So as to avoid any chance of downtimes, you should determine the amount of time you will need to shift the applications and costs of transition involved. It is advisable to employ unified management techniques for ensuring that this transition is free of risks. You are also expected to prioritize security arrangements during this transition process. So, comprehensive planning efforts will help you achieve a smooth transition and if you can sign up with a reputed provider, the shift to multi-cloud approach become even easier.

Perhaps one of the leading problems which businesses face in assembling a multi-cloud environment is data migration. Data must not only be shifted; it has to be integrated within specific applications. So, it is important to carry out an audit of the data beforehand. You should then execute a cloud-readiness test for these applications. You will be able to evaluate the applications and the infrastructure to see how ready the data is for transition to the cloud. During this data migration process, you get a great opportunity to clean up all pre-existing applications. You get the chance to review your cost structure and identify the best platforms for the multi-cloud environment. When your evaluation is complete, data should be prioritized according to importance in a tier format. So, you will know which data has to be migrated definitely by go-live date and which data you can archive or which data sets can be kept waiting to be converted.

When you choose a multi cloud world it implies that there will be multiple services providers and managing them can prove to be a big challenge. You will be keen to use all benefits of the cloud and try to keep a balance between using technologies and oversight. This balance between innovations and governance needs to be identified when you are serious about a multi cloud strategy. And to get this right, training can be a big help. Transferring knowhow in the early stages is very necessary. It is imperative to ensure that your employees have a proper orientation so that they are properly trained and equipped with skills to deploy a multi-cloud ERP framework. To make this easier for your staff you should seek help from applications service providers.

A multi-cloud strategy is here to stay and companies, who have not made the transition as yet, will do it eventually. So, you need to get your plan of action in place when the time comes. You are likely to enjoy operational efficiencies of a much higher degree in that case and you can establish the foundation for the new wave of digital changes. When your business is keen to stay in the competition and get maximum returns on investments, a multi-cloud ERP system can be its best bet.

For Interesting Topic :

Essential Attributes of a Multi-cloud Strategy

Windows VPS Hosting

Which is better: Managed Windows VPS or Unmanaged Windows VPS?

When you run an ecommerce site or an individual site, choosing Windows VPS hosting makes sense because of the many benefits it offers. Microsoft has been in this industry for many years and Windows hosting offers enterprise-grade solutions to all types of businesses, large and small. When you have made up your mind about Windows VPS, the next task is to decide whether to opt for managed Windows VPS or unmanaged Windows VPS.

How to choose between managed Windows VPS and unmanaged Windows VPS?

To make a choice between managed and unmanaged Windows VPS, you need to assess your business needs and budget constraints. These are some of the factors which you will need to take into account when making this decision:

To start with, setting up and managing VPS server on-site needs dedicated IT staff. They should be highly qualified and experienced to troubleshoot server related problems. When you are choosing unmanaged solutions, you have to be prepared to give staffing for managing the virtual servers. Otherwise, you will need to pay more to get support from the host for every incident which is beyond your control. This payment may be quite steep as most hosting companies charge nearly $200 for every hour of tech support.

When you choose managed Windows VPS, you will need to pay more. This is because here the host will take care of server management for you. So, when you are planning to pay more for managed solutions, you need to calculate and compare costs that you would have to otherwise bear to get additional staff to handle technical issues. In the end, you will probably find managed Windows VPS to be more pocket-friendly than keeping additional staff.

To choose between unmanaged and managed Windows VPS, the most important factor to consider is how experienced your staff is. When your IT personnel possess thorough knowledge of Windows OS and Microsoft products, you can safely choose unmanaged solutions. The staff should have enough expertise that allows them to manage the servers in such a manner that clients can get a consistently high uptime, high reliability and unmatched stability.

Differences between managed Windows VPS and unmanaged Windows VPS:

When you have unmanaged Windows VPS, the host will simply install the server for its client. Client will enjoy complete control over the server, having full freedom to install applications, and custom security measures. With managed hosting however, these will be provided by the host. So, all applications, installations and maintenance will be taken care of by your provider. The host will also deal with operational issues of the servers.

Unmanaged Windows VPS is cheaper because you will not get technical supports and regular maintenance benefits. Managed plans are costlier as the host will look into day-to-day management of the servers and offer customer support.

Unmanaged VPS plans make the client responsible for monitoring resource allocations, and the client alone decides when to scale up resources. But with managed solutions, the host monitors the virtual server on a day-to-day basis. It advises you on when to scale up or scale down resources.

When you have quality in-house staff which is equipped to deal with technical issues, unmanaged solutions work just fine for you. But, if you do not have this advantage, it is best to pay more to get the host to do it for you. The host will offer maintenance and round-the-clock support.

Some hosts will insist on clients buying control panels when they choose managed solutions. However, when you opt for unmanaged Windows VPS, your server will be customized to cater to your specific business needs only.

Unmanaged hosting will give you autonomy regarding memory, bandwidth, space and software. This flexibility is not available in managed Windows VPS. When you need unlimited access to your server, unmanaged solutions are the best. With managed Windows VPS, you will only get limited access.

For businesses that need more bandwidth unmanaged servers are ideal because they can cater to your needs promptly.

When you decide in favor of unmanaged Windows VPS, you will not get support from your hosting provider. The host will continue to offer support for hardware or networking problems. So, when you have experienced staff, it is best to choose unmanaged Windows VPS.

When you have signed up for unmanaged hosting, you will be expected to take care of third party installations and configure these. You must configure firewalls for security, maintain regular backups, deal with email hosting and site issues, and troubleshoot all technical problems, install OS updates routinely and handle security provisions. Most businesses prefer unmanaged Windows VPS because of the freedom and flexibility it offers. With managed Windows VPS, your host becomes responsible for routine maintenance of the servers, configuring these, carrying out routine software updates, updates of OS etc. These may give you peace of mind and you can focus better on your business matters. But “managed” services are tricky as the degree of management varies from one provider to another.

When you have a limited budget or run a small business, unmanaged hosting works best because you can save money on technical supports. But if you decide to choose managed Windows VPS, you should ideally enter into a contract only after consulting the hosting company sales personnel. You need to know which tasks your host will not do for you.

Interesting Topic :

What is managed and unmanaged VPS?

Who is the best Windows VPS hosting provider?

Which company offers the best VPS hosting?


VPS Hosting India

Remarkable Attributes of VPS Hosting

Hosting a business website by using a Virtual Private Server is a slightly complex process to understand in comparison with shared hosting and dedicated server hosting arrangements. Unless one knows the process of web hosting and salient features of Virtual Private Servers, it is difficult to know what VPS hosting is all about.

Web Hosting

In order to make sure that a website is accessible to users, it must be backed by a web host that provides an internet enabled platform for the website’s online visibility. Large organizations build in-house infrastructures to host their websites. However, small and medium businesses need to depend on third party support for running their web operations.

Web-hosting providers offer preconfigured plans for operating websites of clients and supporting the website by provisioning web servers. The hosting services provide reliable support to enterprises that have no in-built IT infrastructure or are not equipped with professional IT personnel to look after onsite management of websites.

Categorization of web-hosting is important to provide individualized services to clients with different requirements in terms of costs, security, operational controls, and so forth. Therefore, we often come across three major services while referring to hosting plans. These include shared server hosting or shared hosting, VPS hosting, and dedicated server hosting.

Significance of web hosting

Web hosting is highly complex and cost intensive phenomenon. You must have high end facilities for seamless running of web servers in a redundant environment. The facility must be secured from physical as well as network threats and monitored on 24 hour basis by expert professionals and state of the art tools.

Need to have a large scale web-hosting to facilitate individual enterprises resulted in establishment of hosting service providers with their own data center facilities. Since web-hosting is essentially an internet related activities, these facilities need redundant and robust networking facilities.

In order to enable different categories of clients to host their websites, web-hosting companies created various hosting plans. Every hosting plan is designed to cater to a specific category of business in terms of bandwidth requirements, and security policies.

Third party services of web hosting are ideal for companies with either limited or no IT infrastructural facilities. Hosting a website by using onsite infrastructure needs support of a strong data network. Outsourced web-hosting services are preferred because your enterprise can leverage shared data center facilities to back your website operations without need to invest in procurement, maintenance and operating an onsite infrastructure.

Shared hosting- This is the most economical category of web-hosting because the service provider assigns thousands of websites to a single server. If your website is supported by a shared hosting plan, then it is actually sharing the resources of a single server along with a multitude of other websites. Shared hosting is a preferred choice for small or new businesses due to its amazing economy.

Dedicated server hosting- It is easy to understand that dedicated server hosting is exactly opposite of shared server hosting since it does not involve sharing of server resources with other accounts. Dedicated hosting is the most ideal choice for resource intensive websites. Your website is assured of an entire server for its smooth operations without fear of resource restrictions. However, it can be a significantly costly proposal for businesses with limited IT budgets.

Virtual Private Server hosting- VPS hosting offers an intermediate option to businesses that need to operate their websites in a resource-rich environment without incurring huge costs of a dedicated server. It is the perfect choice for websites whose resource needs have outgrown the shared server hosting and therefore need to upgrade.

Golden mean of hosting

It is easy to appreciate now, as to why VPS hosting has gained amazing popularity in the web-hosting world. Your business can continue to grow without fear of any other website encroaching upon your resources without having to pay exorbitant charges of dedicated server hosting.

A Virtual Private Server is an ideal arrangement for companies that need to have an individual resource of a server that offers unlimited access to its resources for running specific applications in isolation for enhanced security and guaranteed availability. A VPS offers all attributes of a dedicated server without causing strain on the company’s IT budget.

VPS is often compared to a residential apartment that offers greater privacy and access to isolated resources to an individual, as compared to chaotic co-existence in dormitories.

Virtual compartmentalization of a physical web server is the basic idea of Virtual Private Server. A VPS environment consists of several websites running with individual operating systems and full root access to main server. Customers of VPS hosting are offered unrestricted freedom of hosting without fear of resource encroachment by neighboring websites.


Advances in virtualization can be attributed to development of Virtual Private Server hosting plans that are remarkably affordable. Users can choose either a managed or an unmanaged VPS hosting plan depending upon their individual capabilities.

Interesting topic :

Is free VPS hosting secure?

How Profitable is VPS hosting?

WordPress Differences: Beginners Guide

WordPress Differences: Beginners Guide

It is interesting to know that and are not alike at all, especially where user control over site is concerned. WordPress has been around for more than ten years as a popular CMS. Using the WordPress it is easy to create blogs and then adorn it with preferred themes. However, when you choose to explore, you will realize that you can enjoy far more options with a self-hosted WordPress site. The bottom-line is that there are different kinds of WordPress solutions.

Most of us are most familiar with which is browser-based and does not need downloading. This is a commercial website heavily used by web-users. This allows users to create their own blogs when they have an account. This is free of cost, explaining why there are as many as nearly 77 million WordPress sites today. When you create a site here, you will find many new features. You need to create your domain name and then choose from amongst the multiple WordPress templates to get a theme of your choice. You have the freedom to decide how your blog will look like. While most templates are free of cost, you may need to pay once for a few commercial layouts. is free and lets you run a blog; it comes with pre-programmed software allowing users to create sites and give domain names to these. So, you get a place to host your site, domain names, tools and templates. But, the site does not technically belong to the user that created it. This is why it entails some shortcomings:

• To begin with, since it is free of cost, your site space is likely to be limited, not more than 3 GB. This means that in case you have too many high-quality images and videos, the space may prove to be less. So, you will need to pay an amount every month to get an upgrade.
• Secondly, even if you are keen to get rid of the “” in your domain name, you cannot. So, you continue to be a sub-domain. Custom domains require plan upgrades and you will need to pay eventually because every growing company will need a separate domain.
• You can usually track the blog’s trajectory and progress by using metrics like bounce rates and conversion rates. But in, you will be limited to only the analytical tools that WordPress offers you. When you use their free services, you cannot install your own plugins. This will need you to sign up for a paid business package.
• When you use the free services, WordPress may well place advertisements on the site without seeking your approval. Revenues from these ads will not be given to you but to remove these, you will need a plan upgrade.
• Free WordPress services will only allow you to carry out some basic design customization. You do not get to integrate third party plugins and themes unless you pay for the services. This is possible only on signing up for the Business or Premium plans. With choice of simply a few themes, you run the risk of looking like many other blogs on the Internet. Here, the cost-effectiveness actually turns out to be a disadvantage for the user and he is forced to pay more to enjoy customizability.
• Since you are probably looking for ways to make money through your WordPress site, it becomes hard to earn revenues when you cannot place codes for ads. You must follow guidelines for sponsored posting in a free service. To make money from blogs, you must upgrade.
These arguments show that when you want to offer information to people in a no-frills fashion, is your best bet. You can get a site active in minutes. You will find it an excellent option when you plan on trying out blogging for the first time. It is also useful for those not keen to handle the nitty-gritty’s of site management. You could also start off here and then decide to migrate the content to a self-hosted website in time. For those however that want to create a long-term site, a distinct domain name is needed. Moreover, such people will need more control over the appearance and feel of the site. They will need access to advanced features, more plugins and themes. This is where comes in; this is basically a self-hosted WordPress site.

In, source code is much like a framework which can be used for building and customizing the site. The code will work together with a hosting service which will give you space to house the site. Besides, will also offer valuable resources or Documentation to help users with the plugins and themes. Users can also benefit from community-led forums when it comes to troubleshooting technical issues. So, the community features in are very handy for users, enabling them to interact and collaborate with others in building sites. However, as users have greater control over the site and can edit the codes, they also become more responsible for updating WordPress every time new versions are launched. Besides, they will also have to pay for web hosting solutions and maintain their sites with backups and proper security measures. Unless you have bough managed hosting plans, you will also be responsible for protecting data against spam or errors. Likewise, when there is a technical problem, you will need to hire experts for troubleshooting it. So, unlike renting a condo as was, is like owning a house. The control is completely in the hands of the user and he is responsible for the site’s upkeep and maintenance. The user owns the content and can change themes and codes.

The truth is that the differences between and are many and your choice will depend on your budget and your needs.

Interesting topic :

Which hosting service should I use for WordPress?


Windows VPS Hosting

Which is Better: Windows VPS or Linux VPS?

When you have decided to sign up for VPS server hosting, your next task is to make a decision between Linux and Windows operating systems. In VPS hosting, an entire server is compartmentalized to produce multiple virtual servers. Every such virtual server functions independently and runs its own operating system, Linux or Windows. VPS hosting is preferred by companies because it offers almost all benefits of dedicated hosting at much lower rates.

What are the benefits you will get with Linux virtual private servers?

As Linux is an open source platform, Linux hosting plans are likely to be cheaper compared to Windows plans. Linux servers are also known for their reliability, high uptimes and continuous execution. They are also simple to run and adjust. However, you will need to have a bit of technical expertise in running these servers because they are not as intuitive as the Windows VPS servers.

Linux is free and it is an open source OS. So, businesses which run PHP and other open source applications will find Linux VPS servers useful. They are also compatible with multiple OS options like CentOS, Ubuntu and Debian. However, for businesses that run applications involving .Net technologies, Windows servers are indispensable because these will only run in a Windows setting.

Linux is known for its stability, innovation and high end performance. There are no licensing fees and you will not need to buy specialized software in order to use Linux OS. When you are comfortable working with the cPanel, you should sign up for Linux VPS hosting. Because of it’s SSH access, server loads are lesser compared to the Windows counterparts. This guarantees users better control of the servers.

What benefits will you get with Windows virtual private servers?

When you choose Windows VPS plans, you will find that it is very easy to use because of your familiarity with its tools. Windows is a popular operating system and may be used by both amateurs and experienced web developers with equal aplomb. As expected, Windows VPS servers will be compatible with all other Microsoft products and Windows-based scripts and programs.

Windows servers are highly easy to run and you do not need a lot of technical know how to get started. There are excellent graphical interfaces which make the users’ task much simpler. You can even work with scripts like ASP and ASP.Net and databases like the MS SQL database. There are applications involving .Net technologies which will however only run in a Windows environment.

While Linux may be the cheaper of the two, because it is an open source system, Windows need licensing fees. Moreover, Linux is found to offer robust protection against viruses and malware while Windows plans will make you introduce many security programs to combat the SQL attacks.

Which should you choose?

Both Windows and Linux VPS hosting plans have their own sets of advantages and shortcomings. Clients will make a choice depending on the kind of applications they run on their websites. They will also take into account their own expertise and comfort factor. When the business greatly relies on Microsoft products Windows servers are recommended for obvious reasons. So, Windows VPS hosting is ideally suited for users who want an operating system which is easy to use. Secondly, when you run applications using the .Net framework, you do not have a choice but to use Windows. And finally, when you are not keen for a lot of customization, Windows virtual servers are right for you.

What OS you choose in the end will greatly depend on how you will be able to interact with it, whether you are opting for a dedicated server or a virtual server. This explains why you should not take this decision too lightly. Most people would recommend signing up for Linux VPS hosting because it is cheaper, open source, secure and highly customizable. Windows servers however are not to be left behind because these are almost as popular today. Their ease of use and people’s familiarity with Microsoft products works in its favor. There are also many handy tutorials and video guides available on the Internet which can teach you the nuances of hosting with Windows virtual servers. You can count of support from Microsoft for any technical problem that you may face, Microsoft has been in this business for a fairly long period of time and has invested much talent and money into coming up with solutions to ensure customer convenience and user satisfaction.

For Interesting Topics :

What is Linux VPS Hosting?

Benefits to buy a Linux VPS

Windows VS Linux VPS Hosting?

Can Analytics and Data Storage Promote Cloud Usage in 2017

Can Analytics and Data Storage Promote Cloud Usage in 2017?

There are many published reports available that point out that both analytics and data storage facilities are going to promote use of cloud. In fact, this trend can lead to enhanced adoption of cloud in the current year (i.e. 2017).

In fact, the data center market is witnessing some serious changes, change in momentum, and many others. In fact, the business development is being driven by varied adoptions of data center facilities including cloud hosting. If you are looking forward to twin business requirements of business continuity as well as improvement of organisational productivity, adoption of new as well as innovative technology. Perhaps this is one of the reasons why there is a remarkable pace in adoption of cloud. Studies have found out that there would be an unprecedented fast rate of adoption of cloud in 2017 and the main push would come from the data analytics and cloud storage facilities.

What do the Reports Say?

• Reports say that in the ongoing year (i.e. 2017), total cloud budget of US-based organisations will be around $1.77 Million. There will also be significant growth in the same for non-US-based organisation but will lag behind the US based companies. For the non-US based companies’ cloud spending in 2017 is estimated to be $1.30 Million.

• Medium to large enterprise businesses, especially those who have employee-strength of more than one thousand are pledging to spend $10 Million or even more in 2017 itself.

• For meeting business needs, multiple cloud models are being utilized such as Public cloud, private cloud, and hybrid cloud. Most popular share is held by private cloud (62 per cent), closely followed by public cloud (62 per cent) and hybrid ones (26 per cent).

• By the end of next year (i.e. 2018), the on-premise system will be replaced by the application and platforms.

All these findings and forecasts are on the basis of IDG’s Enterprise Cloud Computing Survey, 2016. The survey has been conducted on 925 respondents.

What are the Takeaways?

There are multiple takeaways from this survey and the most important ones, especially related to clouds, are given below –

• When it comes to enterprise applications, cloud has become the new normal. It has been found out that 70 per cent of the organisations that have at least one application uses cloud hosting solution for computing and storage purposes. If the enterprises having over 1000 employees are taken into consideration, the study found out that 75 per cent of the enterprises run at least one application in the cloud.

• Around 90 per cent of the organisations currently are either planning to have cloud based applications in the coming one year to three years or already have cloud based apps that are running successfully. If the trend is taken into account it seems the adoption rate of cloud is going to pick up further in 2017.

• It has been projected in 2017 and in the coming years, two categories will lead cloud adoption and they are –

1-  Business or data analytics

2- Data storage or data management

Both of them account for 43 per cent of the total cloud business.

The survey also indicated that 22 per cent of the sample organisations have the plan of migrating to cloud application in the coming 1 year time. 21 per cent of the sample organisations are placing data storage/data management apps to be in the priority list within cloud migration plans of 2017.

• Around 28 per cent of the surveyed organisations have been found to have dedicated their IT budget to cloud computing in 2017. If cloud computing is again segregated on the basis of services, the following results have been found –

45 per cent of the total IT budget is allocated to SaaS (Software as a Service)
30 per cent of the total IT budget is allocated to IaaS (Infrastructure as a Service)
19 per cent of the total IT budget is allocated to PaaS (Platform as a Service)

It has been estimated that in the year 2017, the average investment the organisations are willing to make in cloud computing is $1.62 Million. When it comes to enterprises having over 1000 employees, the projected average spending will be $3.03 Million.

• APIs (Application Programmer Interfaces) are being used for integrating with storage components, portals, messaging systems, and databases by just 46 per cent of the surveyed organisations.

• The survey found out that IT infrastructure of most of the sample organisations will be based entirely on cloud in 18 months time. 1/3rd or 28 per cent of the surveyed organisations will have private hosting solution and 1/5th or 22 per cent have public cloud hosting solution. 10 per cent of the sample will be choosing hybrid hosting solution.

choosing the right VPS Hosting

How to Be Sure You Found the Right VPS Hosting Provider

When you have started out with shared hosting plans, you can enjoy significant cost-savings. However, shared hosting has its set of drawbacks. One of the most important ones is that you cannot get unlimited resources. You will then need to upgrade to a VPS hosting account which can offer you nearly all benefits of dedicated hosting at far lower rates. So, a key reason to shift to VPS hosting is to get better loading speed and improved site performance. In short, when you choose a VPS hosting provider, you need to ensure that it can offer you scalable resources.

When choosing a VPS Hosting  provider, you must also ensure that it can offer you out-of-the-box solutions for your problems. It should offer you additional resources like higher bandwidth or space or processing power, as and when you need them. Larger companies will offer better technical supports and greater discounts. All businesses are looking for web hosting services which can offer them good technical supports. When you are comfortable searching for solutions to technical problems on your own, you can settle for a cheap plan. But, if you are counting on support from your provider to troubleshoot your problems, you will need to investigate its support channels. The hosting company should ideally offer its support through phone calls, chats and emails.

When you own a relatively large ecommerce website, you will automatically require greater RAM. So, you need a VPS hosting provider which can guarantee you more RAM to run more applications seamlessly. Likewise, when you have a lot of images on your website, you will need more disk space for storing these. When you sign up with any VPS host, you need to consider all these factors to be sure you are getting what you are paying for. At times, it may make more sense to pay a little extra to get a host which focuses on customer services.

So, finding that perfect hosting plan is definitely not easy. Getting the perfect combination of features in hosting plans and the perfect management has always been costly. But, today you will find many hosting companies offering packages for low costs to benefit the average users. Though the prices are low, these packages extend full control of the servers to the users. So, users have been able to come up with customizable hosting environments at a fraction of the costs. Reviews of three popular VPS hosting companies can give you an idea about this.

  • To begin with, Amazon LightSail is a relatively new addition to this list of VPS web hosts which allow businesses to integrate with AWS or Amazon Web Services products. This also offers a superior backend infrastructure and competitive prices. So, it is a fantastic choice when you are looking for the best VPS providers.
  • Another reputed and reliable VPS hosting provider is Digital Ocean which had earlier worked mainly with the smaller businesses. This hosting company too offers excellent prices, simple installations and unparalleled customer service supports. Users are free to launch any number of apps on their virtual servers. This helps to eliminate the cumbersome task of running multiple scripts in order to set up different programs. You can start hosting apps right away; this feature allows Digital Ocean to enjoy an edge over its competitors.
  • Finally, Microsoft Azure has mainly targeted large companies which need an excellent ecosystem that includes effective firewalls, load balancers, SQL servers and CDNs. Like the AWS, this hosting provider will let you integrate with other products from Azure; you are free to create Windows environments and use Windows products such as MS SQL servers. But both Azure and AWS take a while to adapt to because the learning curve is more for both.

Each of these hosting providers has a lot to offer, depending on what your business needs are. When you are thinking of hosting a web app which needs limited space, Digital Ocean may be a good choice. When the applications you have launched are likely to grow fast and may need additional resources, you should choose Amazon LightSail. For those looking to build a fully-networked ecosystem with multiple virtual machines, firewalls, and databases and managed CDNs, Microsoft Azure is recommended. Whatever you decide to sign up for, it is advisable to go for a free trial period to see how they work. While LightSail does give its clients a free trial, Digital Ocean or Azure do not. However, they will offer you low-cost options for you to start with. You can upgrade these later as and when you need to. Discontinuing their services is not an issue and deleting servers is also hassle-free.

Interesting Topic:

How to Secure VPS Hosting?

What is VPS hosting service?

Shared or VPS Hosting: Which is better for your WordPress Site?

You may have decided to launch a WordPress site; the real challenge then is to find the best hosting solutions for it. Most businesses and individuals prefer to sign up for shared hosting plans to host their WordPress sites. The main reason being that when you are new to the world of blogging, choosing a cost-effective option makes sense.

How to choose the best WordPress host:

No matter how many WordPress sites you may have created, you need to choose a solution which can be customized to suite your requirements. While shared hosting attracts more customers because it promises cheap and unlimited hosting, not many people are sure of what these plans entail. They are enamored by phrases like “cheap” or “unlimited”. Choosing shared hosting after analyzing features of the hosting plans may not help because most of these businesses will not even use all these features. Most hosting providers try to lure customers by making their list of features lengthy. The customers are easily trapped as they cannot decipher the marketing gimmicks. What will actually help you to take the right decision is a research into the background and reputation of the hosting company.

For individuals and businesses which are just starting out, shared hosting plans are the best possible options. When the sites start to expand and the need for resources grows, you can request your provider to upgrade your plans. It is then that businesses may have to shift to another host to get more space. This is why it is important to anticipate your future needs when you choose a host.

What are the drawbacks of choosing shared hosting?

When you sign up for shared hosting plans, you may be affected by activities in the neighboring sites. When these co-users lack proper security arrangements, their data comes under attack. Automatically, your website gets affected too; you will find slower response time.

When you have just launched a website, you may not need root access to the server. But, this becomes necessary when your site grows. At that stage, without root access, you may not be capable of installing custom software or perform backups.

The biggest concern in shared hosting plans is overselling of resources. This leads to more downtimes, and automatically slows response time. Pages take too long to load and customers are dissatisfied. With slow loading time, your site ranking in search engines is also affected.

With shared hosting plans, you cannot even run third party scripts. So, even if you buy or create a script, you cannot run it. You are also not permitted to tweak server settings like maximum size for uploading files or increasing memory limits for applications.

How can virtual private servers help?

When you outgrow shared hosting plans, you may find it convenient to upgrade to VPS hosting. In this type of hosting, a single physical server is divided to create many virtual servers. These can function independent of one another. Every virtual server is allotted a definite amount of CPU, bandwidth, RAM and disk space. This automatically means that activities in any of these virtual servers can never affect the functioning of the other servers. So, your WordPress site can function seamlessly, even if it is surrounded by bad neighbors. Even when your site expands, you can scale up your resources by upgrading the VPS plans. You will not be forced to migrate to a new hosting service.

There is no reason to think that just because you have no experience in managing VPS, you will fail at it. You do not need a lot of expertise to install a WordPress blog on VPS. You can use user-friendly tools like Microsoft Web Application Gallery and Microsoft Web Platform Installer to set it up in a matter of a few clicks.

With VPS plans, you will be given complete access to the server. So, you can run your version of an operating system and even adjust the server security and settings. You are free to install custom software and applications so that you can create your own tailor-made hosting environment. You will have to freedom to tweak the file upload size or ways in which servers can tackle requests. It is possible to install third party scripts and custom scripts with VPS plans.

These arguments suggest that there is no sense in compromising your site’s performance by selecting shared plans. Shared hosting oversells resources and puts your website in jeopardy. For nearly the same price, you can get dedicated server resources through VPS. It is therefore better to host your WordPress blog in a virtual server which offers a dedicated environment for affordable rates. You can always start with low-level plans and then upgrade, depending upon your needs.

How to Empower Yours by ERP Complying with GST Tax Bill

How to Empower Your business by ERP Complying with GST Tax Bill

India is poised to witness a historical tax reform at the dawn of July 1st 2017 as the nation welcomes new Goods and Services Tax bill that will transform the existing fragmented market into a singular and unified entity.  GST will usher a new economic era to help simplify complexities of the current tax system.

Organizations can look forward to a multitude of benefits, although tax professionals and finance executives are required to burn midnight oil as the nation prepares for the historical tax reform called as Goods and Services Tax bill.

Since Enterprise Resource Planning platforms serve as the solid foundation for operating a myriad of business applications, one must ensure that the ERP system complies with GST so that the organization can easily sail into the new waters of GST regime.

Vital areas of ERP to be influenced by GST
Goods and Services Tax bill will impact a wide spectrum of business processes as well as organizational departments. The biggest impact will be felt in the tax related procedures that will have to get aligned with GST regulations. There will be considerable revisions in terms of vendor invoices, goods receipt, billing related documents, and documentation associated with stock transfer, just to name a few.

Sales invoices will have to be assigned unique sequential numbers and the master data will have to be revised for incorporation of new requirements as per GST regulations. You will have to make necessary changes in customer master charts of accounts, and vendor master. The registration numbers of GST will be required to be stored and maintained in case if all customers as well as vendors that are already registered or are going to be registered in future.

Registration of GSTIN
It is compulsory to register and procure GST Identification Number or GSTIN because it will cover all current registration numbers including VAT, Service TAX, and Excise. If the enterprise is operating from different states, then it will have to obtain separate GSTIN registrations in those states. One GSTIN will be sufficient to cover IGST, CGST, and SGST, the three principal variants of Goods and Services Taxes.

Procedure of taxes
There will have to be complete revision of tax procedures for incorporating GST structure, which is entirely different. Unique GST associated changes can be listed as compulsory monthly tax returns, separate defining of IGST, CGST, and SGST in case of MM as well as SD. Additionally, there will be changes in SAP ERP systems, which will have to be moved to TAXINN from TAXINJ.

Migration of open transactions
It is obvious that in any business organization there will be multiple transactions that would be partially open. The transactions must be reversed or closed before the onset of GST regime on July 1st 2017. One must address the spillover of unfinished transactions that may be associated with transit goods, goods returned after GST deadline but purchased before the beginning of GST system, and so forth.

Patching and upgrades
Evaluation of the existing ERP platform is essential to plan patching and upgrading in order to build a GST compliant system. Benefits of GST can only be exploited by getting all systems and processes ready to accommodate significant changes that need to be adopted before GST.

Essential Steps to be taken prior to Dawn of GST on July 1st

Essential Steps to be taken prior to Dawn of GST on July 1st

GST or Goods and Services Tax is rated as a historical tax reform and every Indian is looking forward to unleashing of ‘one nation one tax’ regime at the stroke of midnight on 30th June 2017. GST is a certainty as the Hon. Finance Minister has said in no uncertain terms that it will be rolled out on 1st July 2017.

GST is poised to envelope a wide array of state, central, and other existing taxes in its fold, thus paving a way for a homogeneous market by offering a singular tax across the length and breadth of India.

Understanding GST

Monitoring and administering tax structure in its present format is highly complex phenomenon since the structure of indirect taxes involves a multilayered collection of several taxes. The current tax regime demands that taxpayer must deal with indirect as well as direct taxes.

In addition to this, the existing system of Value Added Tax provides feature of refund at the central VAT level against taxes and duties incurred up to the production stage. Distribution channels cannot avail set-offs beyond the manufacturing level. It is not possible to get set-off against additional surcharges and duties that are related to central taxes.

Goods and Services Tax or GST is essentially governed by consumption and is founded on principle of consumption oriented taxation in contrast to the current principle of taxation, which is based on origin rather than consumption.

In terms of state VAT system, it is designed only to cover sales since the credit against paid-up taxes can be claimed on VAT that is paid on earlier purchases. The cascading effect of incremental tax burden is the result of this system. The set off benefits cannot be availed on previous purchase related taxes or inputs.
The upcoming GST is focused at levying comprehensive indirect tax in goods manufacturing units and is another form of Value Added Tax.

Tax slabs in GST regime

There is going to be an exemption from the tax to be levied under GST for selected items while most of the items will attract he taxes under slabs of 17 to 18 percent. The approval of taxes as agreed by the governing body of Goods and Services Taxes provides five separate slabs including zero, five, twelve, eighteen, and twenty-eight percent.

GST is going to replace number of existing taxes for simplifying control and administration of taxes. These include Central Excise Duty as well as additional excise duties related to textiles, medical supplies, toiletries, and goods categorized as those of special importance.  

Goods and Services Tax will also replace surcharges as well as cess that are associated with supplies of goods or provision of services. Needless to mention, GST will replace CVD, service taxes and special additional custom duties.  

A multitude of state taxes are going to be included in GST such as lottery tax, advertisement tax, luxury tax, VAT, all forms of entry taxes, central sales tax (CST), and a host of surcharges and cesses that have been levied by states.

Obvious reforms and benefits of GST

It is very much obvious that there will be no hindrance in smooth movement of goods across state boundaries and the so called inspector raj will cease to harass transporters in GST regime.

Foreign investment will receive excellent boost with the uniformity of taxes all over the country. This will be further backed by ambitious campaigns including Make in India, and Startup India. Indian manufacturing activities will experience remarkable growth and empower the made in India brand with a competitive edge against their foreign counterparts.

GST will have a far reaching impact including rise in employment and will positively enhance GDP followed by a robust growth of economy. GST will help the nation become a highly sought after manufacturing hub and will mitigate overall burden of taxes on manufacturing companies.

Business benefits of GST

Thanks to GST, automation of myriad of forms, returns, and registrations will simplify business processes and eliminate complexities of tax payments. GST is offering a unified portal for smooth interactions and is going to encourage commonality of tax base, returns, and variety of online transactions associated with filing of returns.

Benefits to customers

Uninterrupted flow of input tax credit across the chain of manufacturer, sellers, or service providers will relax the tax burden and prevent cascading effect. Most significantly, GST will curb black money or shady transactions.


Since the GST regime is ushering a uniform economy and is going to provide significant advantages to the national economy, everybody should welcome this historical reform with open mind and open arms. If we begin to implement GST in early stages, then the transition will be smoother than expected.

By incorporating essential changes in business processes, and accounting modules every supplier, buyer, seller, and manufacturer can be a significant part of this amazing and new reform.

Managed Hosting Or Colocation

Managed Hosting Or Colocation – Evaluate Thoroughly Before You Choose

As IT applications are becoming increasingly vital in ensuring overall productivity and profitability of a business enterprise, they are also becoming more intricate to deploy, operate and maintain. CIO’s now know that to install state-of-the art IT infrastructure that adequately supports business applications require huge capital investment.

“In the present highly competitive scenario, we have to look for a cost effective solution that addresses our current workload needs”, says a CIO of a Delhi based IT firm.

It is not surprising that businesses are looking for vendor services that offer comprehensive range of services that deliver performance, flexibility and uptime.

Managed hosting and colocation offer the right answers to the IT services requirements of the present businesses, but a company has to choose one among the two after a prudent evaluation.

Let us first try to understand what managed hosting and colocation is and how each benefits in its own way.

Managed Hosting

Managed hosting is a service wherein the provider leases dedicated server(s) and related hardware to a single customer.

The infrastructure is located at the vendor’s facility and managed there by the hosting provider.

The hosting vendor’s services can include:

• Setting up and configuring hardware
• Installing and configuring applications/software
• System maintenance
• Monitoring
• Backup and updates
• Technical assistance
• Patch management
• Security management
• Management of network services

In addition to above, the vendor may also include (depending on the package offered) load balancing, disaster recovery, and intrusion detection.

Top-notch hosting providers offer pre-built configurations or standardized offerings that customers can purchase quickly or alternatively buy a tailored solution.

Managed hosting model is now popular among businesses that host e-commerce sites, corporate intranets, and enterprise application hosting.


In the colocation model, the customer rents space for servers and other computing hardware.

In other words, the colocation vendor provides the building, cooling facilities, power, networking, and physical security while the client provides servers and storage.

Some of the compelling advantages that drive companies to go in for colocation services include:

• Secure infrastructure – Vendors offer UPS and backup generators to keep clients’ services running in case of grid power failure. As also secure access with cameras and biometric hand scanners.
• Excellent network – A pervasive and interconnected network with numerous On-net and direct connections.
• Bespoke technical support – Anytime access regardless of time zone

With both colocation and managed hosting promising persuasive advantages, it is not surprising companies are in a predicament which model to choose.

There are several factors you must be keep in mind while choosing one of the models.
An Information Technology manager, who prefers colocation, says, “We experienced limitation in managed hosting service because the vendor selects the hardware and software”.

“On the other hand, with colocation we get leased or rented space, tier 1 internet connection, and assured power, and reliable cooling system and security”.

The above is surely advantageous for small and medium businesses as it allows the staff to focus on workloads as opposed to managing or troubleshooting IT issues.

Yes, this is not without drawbacks. The initial cost of entry may not be cheap because the company needs to purchase hardware.

“Overtime the higher CAPEX is neutralized with colocation”, says an IT manager.

This can be true, but you must also realize that expenses can rise if bandwidth usage increases or you need to rent more space to accommodate additional servers.

Colocation is a good answer to safely house your servers. But you are not free from responsibilities.

With colocation a company will still need to have a network administrator and system administrator.

But do you really?
Not anymore say some colocation providers.
Many entrepreneurs prefer to maintain good amount of control over their mission critical applications but at the same time would not like to be bogged down by the tasks of managing the complexity of the colocation model.

Thankfully such entrepreneurs have a solution.

“We are lucky to get a colocation provider that allows us the required level of control with the additional benefit of a technical support team that assists us with the configuration”.

In other words, managed colocation offers the best of both the worlds.

With managed colocation, customers can benefit by getting rented space as well as getting assistance for monitoring of the applications, devices and operating systems.

The traditional colocation model has its share of drawbacks.

• Issues regarding compliance and security
• Additional CAPEX if business grows
• Maintaining depreciating assets.

At the end of the day, it is for each company to choose which solution suits their requirements best. If they can get hold of a provider that offers managed colocation, they will get a service that is a notch above traditional colocation.

But either of Managed hosting and colocation models can still be good enough for certain situations.

For more information on various types of hosting and plans, call 1800-212-2022 (Toll Free).

For Interesting Topic:

What is Colocation and What are its Attributes

Selection of Web-host and Significance of SEO Readiness

Selection of Web-host and Significance of SEO Readiness

There are many website owners or web admins that are not attaching the necessary significance to SEO while launching new businesses. SEO is also an important criterion for evaluation of hosting services while choosing a web host or migrating to a different host.

It is difficult to appreciate the role of web hosting services in ensuring customer retention and enhancing search engine ranking of your website. Therefore one must not leave any stone unturned for making sure that every possible measure is adopted to ensure faster page loading and other attributes for customer engagement.

This calls for an in-depth and thorough analysis of host’s capabilities that boost search engine ranking as well as website loading speed.

Right type of hosting to fulfill your needs

Search engine optimization is a vital feature of a website that is designed to run an online business. SEO cannot only enhance your business prospects but can also help you improve conversion rate via enhanced visitor engagement.

There are three major types of hosting to be considered for implementation of the best SEO practices. It would be relevant to review these individually.

Shared hosting services- These are the most affordable and therefore most commonly used hosting services. However, in terms of their potential to improve your search engine rankings, you will experience certain limitations such as IP address conflict. Moreover, shared hosting also suffers from restrictions in terms of implementation of more software applications as well as configurations. If you have a restricted budget for hosting and need an efficient hosting at down to earth costs, then shared hosting is the way to go. You must make sure that the proposed host has capability of offering you the features that you are looking for.

Virtual Private Server hosting – VPS hosting service runs on a standalone server installation to operate multiple Virtual Machines concurrently on the hardware. Every VPS hosting account holder is offered one VM for hosting website application. VPS offers an enhanced control and provides better privacy and security in comparison with shared hosting. You are free to run your own operating system and can configure the Virtual Private Server to suit your hosting requirements.

Dedicated server hosting- As the name itself suggests, a dedicated server host assigns an independent server to client. This is the most feature-rich hosting type and therefore the most ideal choice for implementation of Search Engine Optimization. It is the most sought after hosting option by large organizations and is the most expensive as well.

Key SEO factors of hosting services

You need to attach special importance to some of the most vital aspects web hosting that can make significant difference to your SEO efforts and general business.

Amount of bandwidth- Bandwidth facilitates ease of data download whenever your visitor is downloading any type of information from your website. Ease of download is directly proportional to the availability of sufficient bandwidth. If there is a low cap on the total availability of the bandwidth, then it is possible that your site will experience downtime during traffic spikes. Some web hosts apply higher bandwidth charges if the account is found to exceed the allocated bandwidth limits. Hence you need to understand your bandwidth requirements according to the traffic and amount of data or information to be downloaded.

Choice of Operating System- For users of VPS or dedicated hosting services, choosing an operating system is a vital consideration. Users of Windows or Microsoft specific applications should select Windows operating system for an enhanced compatibility. In all other situations, it would be prudent to think of Linux operating systems because of excellent economy and stability. Even though there is no correlation between a server software and Search Engine Optimization, one should choose a particular OS to facilitate site requirements rather than boosting the site’s SEO.

Availability of site builder- There is no sense n using the facility of a free site builder provided by your web host, if you have decided to take your SEO seriously by implementing an SEO friendly suite design. Therefore it is better not to attach significance to the feature of a free site builder while choosing your web host. It would be better to get paid services for building your SEO ready site.

Physical location of server- Your website must be served by hosts that have data center in your proximity. Presence of two servers that are located at geographically remote locations can also be an added advantage. Physically close server location can improve site speed in relation with visitors. It can also facilitate geo-targeting to some extent.

Network uptime- In order to improve visibility of your online business, server uptime should be a prime consideration. Downtime can not only impact your site’s business potential but can also harm your search engine ranking.

In conclusion

If you wish to provide a rock-solid foundation for your website operation, then selection of an established and reputed host is the most important step. If you come across negative reviews regarding history hacking, DDoS attacks, or database losses, then it would be better to stay away from such hosts.

For Interesting Topic:

DDOS Attack


Simplifying the Seemingly Difficult Task of Establishing Security in Public Cloud

Security related concerns continue to act as barriers for cloud adoption by Fortune 500 organizations. The major apprehensions that are related to security in cloud computing are hijacking of account information, breach of data integrity, and data theft among others.

Need to change perception of security in public cloud

These concerns are further reinforced with data breaches that have recently hit some of the important organizations such as JPMorgan, Home Depot, and Target, just to name a few.

There are many more instances that have been adding to fear of data loss in public cloud environments. In fact, large organizations are inherently skeptical about integrity of data any environment other than their own on-site data centers that facilitate robust physical control and have established a strong bond of trust.

However, with the advent of security solutions that are based on software technology, there is a considerable shift in overall perception of security as far as storage of business critical data is concerned.

Public cloud enables implementation of impregnable security measures for protection of data. Extensive adoption of software solutions has slowly and steadily resulted in shifting of security related paradigm, which was focused on physical security provided by on-premise data centers.

Organizations that are focused on IT and security must get accustomed to the fact that they will not be able to sustain direct control over cloud’s physical infrastructure. It is prudent to leave the task of worrying about security of their apps and other digital assets in cloud environment.

The contemporary status of data is influenced by extensive distribution among millions of visitors via broad array of cloud service models including IaaS, SaaS, and PaaS in addition to private, hybrid, and public cloud. The challenges to data security can be attributed to shifting of data from traditionally secure on-premise infrastructures that characterize physical boundaries to highly extensive cloud environment that is marked by logical boundaries.

Significance of data-driven cloud controls

Implementation of robust security controls for data center layers is on topmost agenda of Cloud Service Providers. There has been a remarkable progress in logical integration of software with visibility tools, host based security mechanisms, logging solutions, and security controls for commonly deployed networks.

Notwithstanding these best practices, a vital security gap continues to be a matter of concern for cloud service providers. Data oriented security controls continue to dodge experts who are focusing on protecting the data no matter where it resides. Security measures in cloud must act independent of the underlying cloud infrastructure and should adopt a data oriented approach.

Security policies for cloud computing environment need to be designed for enabling customers with direct control and the security measures should be independent of data location. Considering the exponentially growing volume, there is hardly any point in banking on perimeters and network boundaries.

It is therefore not surprising that a large number of enterprise customers are looking forward to mitigation of security risk by compartmentalization of the attack surface so that even the memory of a Virtual Machine that runs on a hypervisor is seamlessly protected.

Sharing security burden

The complexity of security in a cloud computing environment is compounded further due to e presence of a shared responsibility model of cloud providers. The model expects cloud users to look after the security of their applications, operating systems, VMs, and the workloads that are associated with these.

Cloud service provider’s responsibility in a shared security model is only restricted to securing physical infrastructure and not beyond the level of hypervisor.

Establishing new best practices

This kind of a shared security model can create havoc with mission critical data of the organization and force the company out f business in matter of hours as was witnessed during the recent Code Spaces attack.

There is an ever growing need to establish security measures that are focused on data to free up enterprises from carrying the burden of securing apps, data, and workloads that are running in a shared security environment.

The situation demands for development of new best practices to design a data-centric security model, which can provide capabilities as mentioned ahead.

Cloud customers should be able to operate independent of Cloud Service Providers by enabling an isolated layer of virtualization that has ability to separate data as well as applications from other tenants and the Cloud Service Provider as well.

The new boundary of trust must be associated with encryption in order to ensure that the data is consistently accompanied by controls and security policies. This also obviates the need for customers to adhere to security measures designed by Cloud Service Provider.

Performance of application must not be hampered while tightening of security measures is being executed. This calls for the need to use advanced cryptographic segmentation and a high end key management system that offers exceptional security. Similarly, security measures should never become a hindrance in deployment of applications.


Interesting Topic:

How Secure Is Your Cloud?

How Secure is Cloud Hosting?

Tips for Choosing a Quality Data Center

Tips for Choosing a Quality Data Center

When you are looking for a reliable data center there are some important factors you should consider. This is because the choice of a data center is a rather crucial decision for any enterprise. The data center will be responsible for storing your mission-critical data. You will be placing your trust in the reliability of a third party facility which will make sure your data is safe. Data center proves to be useful for all kinds of businesses, small and large. For the smaller businesses, it is a cost-effective solution because maintaining a private data center is an expensive proposition. For larger businesses like banks, government agencies or top-tier companies, choosing a quality data center is critical as it will be storing sensitive data. So, you can use these following tips to make sure your data center is just right for your buisness.

Tips to choose a reliable data center:

1. To begin with, the reliability offered by your data center provider is one of the first things to look into when signing up for colocation services. When you own a large business, unplanned power outage can prove disastrous for your sales and revenues. You cannot afford to experience downtimes at all. Network downtime can turn out to be very expensive; this means that you must choose a data center which guarantees high server uptime. Choosing Tier IV category data centers may be the best decision as these are more fault-resilient compared to the other categories. The Tier I, for instance, is best suited for smaller businesses.

2. To choose a data center wisely, you need to look at the location of the facility. Ideally the location should not be so far away that you find it difficult to send your IT staff to carry out repairs and upgrades. Besides, the data center should not be in a region which is prone to calamities like earthquakes or floods. You have to make sure that there are no latency problems and your data center has the connectivity it needs to cater to a global audience. You may find choosing data centers in ecommerce free-fiscal regions a good option because there are low profit taxes here. This will mean cost savings for your business.

3. The data center you choose has to be scalable to be able to accommodate your demands for additional resources. It should allow your business to grow seamlessly. So, there should be flexible plans to cope with the changes in demands. Whether it is higher bandwidth or more space you need, your data center provider should be in a position to make these available to you.

4. Another important factor to consider is connectivity; you data center should be carrier-neutral. This means that you should be able to choose from multiple global carriers. You will enjoy the freedom to choose a network provider which will suit your requirements and operations the best. When a data center has a huge network of submarine cables, you can get high connectivity options.

5. Besides considering the location, it is also important to look at the security measures a data center offers. A data center you choose should have robust and stringent data security measures. The provider should be able to clearly outline its security policies and protocols. You must know how they will handle security breaches, if any. You need to find out whether it allows anyone to access data or there are provisions for authorized access only. Investigating these factors in advance is imperative if you have to choose a data center wisely. They will determine whether the facility has the infrastructure and rules to meet your data security and privacy requirements.


For Interesting Topic:

How To Select The Right Data Center Services Provider?

Data center Hosting Solution: Build or Buy?

Big Data Solutions For Gaming Industry

The Growing Importance Of Big Data Solutions For Gaming Industry

The video gaming industry is growing at a breakneck pace and it is apparent that the speed at which the industry is expanding is unlikely to change in the near future. Gaming is a rage and has a growing fan following across all age groups which explains the amazing speed of growth of the industry which is valued at a whopping $90 billion now. Apart from the big names in gaming, the smaller developers and new designers are also contributing to this huge proliferation in industry numbers.

Data Flows From Multiple Resources

Big Data has a stellar role to play in the gaming industry, which is becoming increasingly competitive with every passing day. With more than two billion video game players in the world today and counting, the virtual gaming world has turned into an exciting data goldmine. Data is flowing in a rush from numerous sources. These include:

• Data from Gameplay
• Small and micro transactions
• The social media channels and resources
• Pricing areas
• Payment systems
• Advertising resources
• From virtual goods
• Interactions happening in multiplayer games
• Content updates and others

How Big Data Can Be Used For Improving Sales

The colossal amount of data thus generated is being used by small and major developers to decode player’s mind and to understand their psychology. This information is then used for creating games that are in the ‘zone’ of players. The design, structure, flow and other key aspects of a game must be kept at a high level to make sure that gamers keep coming back for more. This is achieved through game optimization. Developers also use a variety of other measures to ensure that games become a rage. They use proven strategies to drive the popularity of game titles and add monetizing factors to make sure that cash flow in a gush into the industry.

Game logs too are highly valuable information points that provide valuable information about what keeps players engaged to a particular type of game and what is the motivation for them to return. Players profiles can be developed further using social media input. Gaming companies can leverage the data this collected and analyzed to deliver highly personalized gaming experiences and to boost game attraction.

How Big Data Can Help Boost Revenue For Developers

The data generated in various ways by gamers can be used to improve conversion rate. Similar to the process in ecommerce industry where products are recommended to visitors based on what other customers have bought, in the gaming industry too, virtual products can be recommended by highlighting specific features based on the level that the gamers are currently playing in. This type of promotion using data generated by players can be used effectively to improve up-sell and cross sell ratio and boost revenue.

Information from data can be used for understanding user behavior and demographic so that a clear picture about player preferences emerge. Data can also help in:

• Creation of specifically targeted digital ads
• To improve user experience
• Identifying VIP players
• Identifying common characteristics

Know Why Specific Gaming Segments Have A Larger Fan Following

Big data is helping marketers and developers recognize accurately the key reasons why particular gaming segments are picked by players and more importantly, why they play longer. This data is a crucial tool for gaming businesses as it allows them to target new users and boost business prospects. Big data also plays a critical role in testing and analyzing results. Game developers and designers can work on gaming development, and fine tune end products based on data feedback generated in a natural way from real players.

Thanks to big data access, the gaming industry is now no longer the domain of big companies. There are literally thousands of smaller game designers and developers in the industry, creating highly interesting and innovative products for both traditional and advanced gaming platforms. Their presence is being clearly seen even on social media channels and mobile devices.

Big Data And Cloud Architecture

With more players joining the gaming movement and in a surge, it is apparent that Big Data services are becoming a vital component for the gaming industry. However, on the flip side, the colossal amounts of data generated are posing a different kind of problem. Lots of data are being collected, recorded and stored in the hope that they would be relevant for the industry at a future date. A good amount of such data might be of no use at all but there is no way you can firmly distinguish between relevant and irrelevant data in the initial stages. Right data generation is what the industry should focus on to deal with this problem.

Cloud-based architecture is another option that the gaming industry is exploring for scalable data storage solutions and easy real-time availability. With this advanced technology, tons of data can be quickly analyzed and the relevant ones stored away.

Big Data technologies are being used by businesses to achieve improved customer engagement and for optimizing game development. This can help in delivering an amazing gaming experience to the end-user.

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