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What is Magento Google Analytics?

Google Analytics is one of the most powerful and popular tools by the web search giant - Google - and is priority install for professionals actively involved in managing and running websites.

In addition to this, an analytic tool helps professionals to acquaint with information which can be applied in order to achieve set goals. The data includes website traffic, activities of the users during the site, medium through which the user reached to your website, and how they opt to establish communication with the pages and content.

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